Persuasion: the ability to sell your product or service effectively; to close the deals, both in your business and your personal life; to stand out, be seen, and prove your case to the world; and in doing so create your greatest destiny possible. Belfort cracked the code on how to persuade anyone to do anything; now he is showing readers how to create their own circumstances to allow themselves to shape their world the way they want. -- adapted from jacket

"What is your number one asset in business--and in life? Persuasion: your ability to sell your product or service effectively; to close the deals, both in your business and your personal life; to stand out, be seen, and prove your case to the world; and in doing so create your greatest destiny possible all boils down to your ability to persuade. Jordan Belfort, the famous Wolf of Wall Street, cracked the code on how to persuade anyone to do anything, as well as how to teach anyone, regardless of age, education, or skill level, to be a master salesperson, closer, negotiator, entrepreneur, or speaker. Now Jordan is showing readers how to create their own circumstances to allow themselves to shape their world the way they want. You're either a victim of circumstance or you're the creator of circumstance. Key points include: cracking the code for sales and persuasion; discovering the magic bullet; creating ethical presentations that actually close the deal; mastering the art of tonality; the art and science of qualifying. Written in his own inimitable voice, this book serves as the first definitive guide on the world-famous Straight Line Sales and Persuasion System, a scientifically proven system for dramatically increasing a person's ability to influence and persuade someone for a predetermined outcome in any setting, both business and personal."--Jacket

• The birth of a sales system
• Cracking the code for sales and influence
• Inventing the straight line
• The first four seconds
• Tonality and body language
• State management
• A surefire formula for managing your state
• Advanced tonality
• Advanced body language
• The art of prospecting
• The ten rules of straight line prospecting
• The art and science of making world-class sales presentations
• The art and science of looping
• Final thoughts