Book

Identity: Chermayeff & Geismar & Haviv

by  Ivan Chermayeff / Thomas H Geismar / Sagi Haviv

Description

'Identity: Chermayeff & Geismar & Haviv' showcases a body of work spanning 60 years from the seminal New York design firm founded in 1957 by Ivan Chermayeff and Tom Geismar. The firm's contribution to design has shaped the way corporate identity programs influence culture. The book features over 100 case studies from the firm's previous and current clients, including Chase Bank, NBC, PanAm, PBS, and many more. Also included are interviews with Tom Geismar and Sagi Haviv, plus written contributions from Milton Glaser, John Maeda, and others

Subject

Biography / Logos (Symbols) / Signs and signboards / Designers

Details

Published New York, NY : Standards Manual, 2018
Language English
Material 312 p.
ISBN 0692955232 / 9780692955239
Location
NC 999.4 .C45 I197 2018
TCDC Bangkok - General Collection

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