Book
Brand. balance. / brand documentary magazine: Blue bottle coffee
Also Known As: Brand documentary magazine / B magazine / Blue bottle coffee / Magazine B
Description
A global byword for specialty coffee, Blue Bottle Coffee was established by the clarinet player-turned-coffee guru James Freeman in 2002. Freeman established firm footing for the brand’s distinct coffee culture based on his experience selling drip coffee from a cart at farmers’ markets. His secret is to focus entirely on the delicate nuances of coffee beans and hospitality-based individualized service. Somewhat of a unicorn in the coffee world, Blue Bottle Coffee has attracted significant investments from Silicon Valley, and has steadily expanded across the US, with far-flung locations in Tokyo and Seoul
Subject
Design / Management / History / Branding (Marketing) / Coffee industry
Details
Part of Series
Brand documentary magazine ;
Published
Seoul : Joh & Company, 2019
Language
English
Material
136 p.
ISBN
9791160360714
Location
TCDC Bangkok - Recommended collection - Magazine B
TCDC Chiang Mai - Serials Collection
TCDC Khon Kaen - General Collection
TCDC Commons Seacon (Food) - General Collection
Related To This Item
สื่ออื่นๆ ที่เกี่ยวข้อง
You May Also Like
แนะนำสื่ออื่นๆ ที่น่าสนใจ
Your Recent Views
สื่ออื่นๆ ที่คุณเพิ่งดู