Book
Design for the mind: seven Psychological principles of persuasive design
Table Of Contents
- Introducing the application of psychology to design. Meeting users' needs : including psychology in design
- Why do folks act like that? principles of behavior. Designing for regular use: addressing planned behavior
- Risky decisions and mental shortcuts
- Motivation, ability, and trigger
- boom!
- Principles of influence and persuasion: not as evil as you'd think. Influence: getting people to like and use your design
- Using family, friends, and social networks to influence users
- It's not what you say; it's how you say it!
- Persuasion: the deadliest art
- User experience design : putting it all together. Case study: KidTech design Co.'s good choice app
- The next step: getting up and running
Subject
Psychological aspects / Design Psychological aspects / Internet marketing / Consumer behavior / Web sites
Details
Published
Shelter Island, NY. : Manning, 2016
Language
English
Material
xxv, 211 p. ;
ISBN
1617292958 / 9781617292958
Location
Exhibition related - Treat Me Tender
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