the processes of starting and managing a catering business in an easy-to-understand manner; pointing out methods to increase your chances of success's, identifying common mistakes that often doom startups, and showing you how to avoid them! You will learn how to: find a location designed for success; draw up a winning business plan; buy an existing operation; market your business for success; manage basic cost-control systems; hire, train and keep great employees

• Catering basics
• Getting started
• Computers and software
• Traditional marketing
• Web sites
• Public relations
• Managing the event
• Setting up the event
• Beverage functions
• Staffing personnel
• Pricing and menus
• Food presentation and production
• Cost controls
• Sanitation and safety procedures
• Equipment
• Recordkeeping
• Home-based catering
• Adding catering to a restaurant