Book
Brand sense: sensory secrets behind the stuff we buy
Table Of Contents
- Start making sense
- Maybe I'm doing it right?
- A smash hit
- And then there were five
- Being alive
- Moving mountains
- The future
Subject
Brand name products / Psychological aspects / Brand name products / Business names / Advertising / Senses and sensation
Details
Published
London : Kogan Page, 2010
Language
English
Material
x, 175 p.
ISBN
0749460571 / 9780749460570
Location
TCDC Bangkok - Closed Stack
TCDC Khon Kaen - Closed Stack
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