When a marketing executive for a huge burger chain finds a nasty secret ingredient in their burger recipe, he goes to the ranches and slaughterhouses of Colorado to investigate and finds that the truth is sometimes difficult to swallow
Don Anderson (Greg Kinnear) is the Mickey's food restaurant chain's Marketing Director. He is the inventor of the "Big One" the hamburger best seller of Mickey's. An independent research reports the presence of cow's feces in the Big One. So Don is sent to Cody, Colorado, to verify if the slaughterhouse, main supplier of Mickey's, is efficient as it appears and the production process is regular. During his investigations he discovers the horrible truth behind a simple hamburger; the reality is not like we think it is. Don discovers that the mass production system involves from the temp workers like Amber (Ashley Jonhson), to the exploitation of Mexican irregular immigrants. It is not only the meat that is crush in the mincing machine, but all our society. Written by 1felco
In California, the VP of Marketing of the Mickey's Fast Food Don Anderson is responsible for the hamburger "Big One", the number one in selling in Mickey's chain of fast food restaurants. When an independent research in the meat patties produced in Cody, Colorado, indicates the presence of cow manure, Don is sent to the facility to investigate possible irregularities in the meatpacking production plant and also the major supplier of kettle. Along his surveys, Don finds the truth about the process and how meat is contaminated. Meanwhile, a group of illegal Mexican immigrants arrive in Cody to work in the dirty jobs in the plant while a group of activists plot how to expose the terrible situation of the Mickey's industry. Written by Claudio Carvalho, Rio de Janeiro, Brazil
Drama / Marketing executives / Fast food restaurants / Ingredient substitutions (Cookery) / Slaughtering and slaughter-houses / Recipes
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