Book

The fundamentals of typography

Also Known As: Typography

by  Gavin Ambrose / Paul Harris

Table Of Contents

  • A brief history
  • The history of type
  • Cuneiform tablets
  • Hieroglyphs
  • Ideogram-based languages
  • Phoenician characters
  • The greek alphabet
  • Cyrillic languages
  • Semitic and aramsic languages
  • The roman alphabet
  • The modern alphabet
  • Moveable type, 1436
  • The effect of printing in Europe the industrial revolution, 1800s
  • Arts and crafts movement, 1850s
  • Modernism, 1910
  • 1950s
  • 1960s
  • 1970s
  • 1980s
  • 1990s
  • Graphic design since 2000
  • A few basics
  • Typefaces and fonts
  • Typeface anatomy
  • Relative and absolute measurements
  • X-height
  • Basic terminology
  • Majuscule and minuscule
  • Set width
  • Baseline grid
  • The golden section
  • Fibonacci sequence
  • Standard paper sizes
  • The page-how we read
  • Dividing the page
  • Letterforms
  • Type families
  • Typeweight variations
  • Frutiger’s grid
  • Type of serif
  • Fractions
  • Superscript and subscript
  • Numerals
  • Punctuation
  • Diacritical marks
  • Dashes
  • Character spacing
  • Export sets and special characters
  • Ligatures, dipthongs and sans serif logotypes
  • Drop and standing capitals
  • Small capitals(true and false)
  • Italic and oblique
  • Type and oblique
  • Type and oblique
  • Type and oblique
  • Type classification systems
  • Type classification in practice
  • Newspaprt text faces
  • Words and paragraphs
  • Calculating line lenghts
  • Kerning and letterspacing
  • Automated kerning tables
  • Alignment
  • Word spacing, hyphenation and justification
  • Type detailing
  • Leading
  • Indents
  • Indexes
  • Type size
  • Display type
  • Reversing type
  • Wraps and runarounds
  • Using type
  • Hierarchy
  • Colour
  • Surprint, overprint and knockout
  • Printing and type realisation
  • Type on screen
  • Grids and fonts
  • Generating type
  • Legibility and readability
  • Texture
  • Type as image
  • Concrete poetry, typograms, trompe l’oeil and calligrammes
  • Type in the environment
  • Scale
  • Vernacular
  • Appropriation
  • Typographic democracy
  • Ownweship

Subject

Graphic design (Typography) / Printing

Details

Published Singapore : AVA, 2006
Language English
Material 175 p.
ISBN 2940373450 / 9782940373451
Location
Z 246 A496 2006 C.1
TCDC Bangkok - Closed Stack
Z 246 A496 2006 C.2
miniTCDC - PBRU

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