the book provides the idea of the fine art photography, how to approach it, the process and methods of starting from the beginning, finishing and presenting

• What is fine art photography?
• Characteristics of fine art print
• Choosing black and white or colour
• subject matter
• Pricing
• Case studies
• Andy Small
• Tim Flach
• Phil Bard
• Iain Stewart
• Thomas Kellner
• Photographic festivals
• Presentation
• Different approaches
• Printing your own work
• Profile: Adrian Ensor
• The black and white approach
• Vintage printing techniques
• Profile: Randall Webb
• Profile: Allan Jenkins
• Popular processes
• Polaroid processes
• Creative techniques
• Profile: Jack Perno
• Modern Methods
• Digital versus silver halide
• Choosing a printer
• Archival methods
• Print longevity
• Accurate colour
• Working with inkjet
• Prfile: Ian Cartwright
• Print variations
• Profile: Dan Burkholder
• Postcards
• Profile: John Claridge
• Finishing
• Getting the presentation right
• Archival Considerations

• The signature
• Framing
• Bespoke framing
• Selling your work
• Gallery representation
• The gallery view
• Type of gallery
• Self-help
• Profile:The Lupe gallery
• Relationships
• Profile: Roderick Packe
• Selling your own work
• Exhibition
• Local shows
• Is it worth it?
• Self promoted exhibitions
• Publicising the event
• Craft and art fairs
• General markets
• Profile: Aldo Cervato
• Building a website
• Profile: Andy Small