Scaling lean: mastering the key metrics for startup growth

by  Ash Maurya


Scaling Lean offers an invaluable blueprint for modeling startup success. You'll learn the essential metrics that measure the output of a working business model, give you the pulse of your company, communicate its health to investors, and enable you to make precise interventions when things go wrong

Table Of Contents

  • Defining Progress
  • Traction Is the Goal
  • The Back-of-the-Envelope Business Model Test
  • Build a Traction Model
  • Prioritizing Waste
  • The Customer Factory Blueprint
  • Benchmark Your Customer Factory
  • Finding Constraints
  • Achieving Breakthrough
  • The Art of the Scientist
  • Seven Habits for Highly Effective Experiments
  • Dealing with Failure
  • Avoiding the Curse of Specialization
  • Hold Yourself Accountable


Growth / Business planning / New business enterprises / Small business


Published New York, NY. : Portfolio/Penguin, 2016
Language English
Material ix, 290 p.
ISBN 1101980524 / 9781101980521
TCDC Bangkok - General Collection
AIS D.C. - Exhibition Related - Start Up
TCDC Commons W District – General Collection

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