Book

Denim: fashion's frontier

by  Emma McClendon

Description

Denim is one of the world's favorite fabrics, and today it accounts for the largest segment of the clothing industry. The market for jeans alone is worth over 55 billion dollars. Experiments with denim by designers have helped to develop a vast vocabulary of denim styles beyond jeans that are now ingrained in fashion's lexicon. This handsome book explores the multifaceted history of denim and examines the continually evolving relationship between it and high fashion. Prized for its durability and strength, denim began as an ideal fabric for workwear, most famously in the clothing produced by Levi Strauss & Co. for fortune hunters during the 19th-century California gold rush. Over the past 160 years, however, film, television, and advertising have helped transform denim into a symbol of youth, rebellion, sex, and the ever-ephemeral quality of "cool." The fashion industry has also played a large role in the expansion of denim into casual and couture clothing. The Denim Council, which formed in the U.S. in the 1950s, promoted denim to an ever-widening circle of customers through the framework of the fashion industry, most notably with presentations during New York fashion weeks.0Featuring previously unpublished archival material from the Denim Council, an insightful text, and copious illustrations, this book offers a new perspective on denim's rapid rise from the 19th century to today. 0Exhibition: The Museum at The Fashion Institute of Technology, New York, USA (01.12.2015-07.05.2016)

Subject

History / Exhibitions / Fashion design / Denim / Jeans (Clothing)

Details

Published New Haven, CT. : Yale University Press, 2016
Language English
Material 212 p.
ISBN 0300219148 / 9780300219142
Location
TCDC Bangkok - General Collection
TCDC Bangkok - Closed Stack
TCDC Chiang Mai - General Collection

Related To This Item

สื่ออื่นๆ ที่เกี่ยวข้อง


You May Also Like

แนะนำสื่ออื่นๆ ที่น่าสนใจ


Your Recent Views

สื่ออื่นๆ ที่คุณเพิ่งดู